The "Everything"
Dress Shirt
Half The Typical Markup.
Moisture Wicking.
360 Stretch.
Wrinkle Resistent.
Machine Washable.
"Their dress shirts are individually selected from the world's best."
Etymology
A combination of two English Savile Row terms.
A tailor's underling will take a pay advance, marked on the bottom of the tailor's boot, and head over to the bar to drink like a cod.